MAAP presents the Advanced Optics collection

MAAP is taking a new step forward with Advanced_Optics™, its first collection of high-end eyewear. The Australian brand brings its avant-garde aesthetic to a world where visual performance and style converge.

Source: press release

Four distinct frames, designed for both cycling and everyday life, make up this ambitious collection. Each model combines exceptional clarity, total protection, and long-lasting comfort. MAAP infuses the collection with its signature design language: clean lines, premium materials, and meticulous finishes. According to Ian Elliott, CEO of MAAP, this collection is an expression of an obsession with detail that drives the brand to explore new frontiers. Advanced_Optics™ embodies this commitment to innovation, with products designed to evolve alongside the needs of modern cyclists.

HALO leads the way with a rimless frame and a curved lens for panoramic vision. Its Galaxy colorway blends bluish highlights with green accents for a bold, futuristic look. Two interchangeable lenses (23% or 79% VLT) ensure optimal visibility, complemented by hydrophobic, oleophobic, and anti-fog coatings. Ultra-lightweight (21.8 g), HALO combines a TR90 frame with a polycarbonate lens for exceptional durability.

ORACLE features a minimalist, sleek semi-rimless silhouette. Its matte beige design, accented with touches of green and blue, offers a strong identity. The high-contrast lenses (18% or 57% VLT) provide total protection, with the same suite of premium coatings.

FUSE prioritizes full coverage and maximum stability. Its 15% VLT lens filters out fluctuations in light, making it ideal for mixed terrain. Red accents on the translucent frame add a graphic touch.

Finally, GERSON is designed for everyday wear. With an acetate frame, modern angles, and a Green Tortoise colorway, it embodies a confident lifestyle style. Its 100% UV-blocking lenses make it the perfect accessory for post-ride activities, travel, and city life.

To learn more: the collection will be available starting July 7 on the MAAP website

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