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LOOK Cycle has just unveiled “Your LOOK À la Carte”, a brand new online configurator that allows road cycling enthusiasts to fully customize two of its flagship products: the aerodynamic 795 Blade RS frame and the famous Keo Blade pedals. A customization experience pushed to the smallest detail, worthy of French expertise.
The 795 Blade RS as you’ve always imagined it
Available worldwide, LOOK’s road flagship becomes 100% custom-made:
- Choice of frame color from a wide palette
- Groupset selection (Shimano, SRAM or Campagnolo)
- Wheels and peripheral components of your choice
- Final geometry refined by adjusting stem length and handlebar width
Each bike is then custom-made in LOOK’s workshops in Burgundy, France, combining traditional craftsmanship and rigorously selected high-end components.
Keo Blade pedals pushed to the extreme
Currently reserved for the European market, Keo Blade customization leaves nothing to chance:
- Pedal design and color
- Carbon blade tension (8, 12, 16 or 20 Nm)
- Axle choice: Chromoly + or Titanium
- Q-Factor adjustment
- Selection from the three sets of Keo cleats (Grip 0°, 4.5° or 9°)
A word from Sébastien Coué, International Sales and Marketing Director: « With the launch of ‘Your LOOK À la Carte’, we empower customers to design their ideal equipment, from bike to pedals, with the precision and passion that characterize every LOOK Cycle product. This initiative marks a major step forward in personalization and strengthens the unique bond between cyclist and bike. »
To access the configurator: https://www.lookcycle.com/fr/your-look-a-la-carte
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