POC launches limited edition Procen Air EF Pro Cycling helmet

Released last year, the aerodynamic Procen Air helmet evolves the classic concept of a high-performance cycling helmet. It has contributed to many victories for EF Pro Cycling riders.

Source: Press Release

The result of years of experience and extensive collaboration with the team’s professional cyclists and performance experts, the unveiling of the Procen Air EF Pro Cycling Team Edition helmet is a source of pride for POC. It allows amateurs to benefit from the same performance and sensations as professionals.

The Procen Air has already been used in important races, enabling remarkable performances. It has protected riders and optimized their performance during long days within a fast and dynamic peloton.

Regarding the launch of the new limited edition, Peter Schep, Performance Director for EF Pro Cycling, comments: « Last year, the Procen Air was a game-changer for our riders. Our tests showed the aerodynamic advantage provided by the helmet. This was confirmed on the road with many incredible performances and successes in both the men’s and women’s teams. We are delighted to offer a limited edition helmet so that our supporters can benefit from this technology and support the team alongside us. »

Aerodynamics are at the heart of this type of road cycling helmet. However, consistent performance requires meeting certain needs: it also depends on ventilation, cooling, and protection.

Magnus Gustavsson, Head of Equipment for POC, explains: « Our mission was to create a helmet as aerodynamic as a time trial model, which improves the cyclist’s vision and hearing, without compromising their safety. The goal has been achieved, and we are pleased to collaborate closely with the team and offer a limited edition helmet that honors the team and its supporters. »

The new Procen Air is identical to the one used by many of the team’s riders. Its protection, performance, and inspiration are the same. It is available today on poc.com.

Procen Air EF Pro Cycling Team edition – Features

Airflow

The vents at the front of the Procen Air channel air from the high-pressure zone. This reduces stagnant air and the drag the cyclist faces. Air is directed inside the helmet. By creating a Venturi effect, just like with the POC Ventral helmet, the air circulation promotes ventilation and cooling. This optimizes the performance of both the helmet and the cyclist wearing it.

Visibility/Magnetic Visor

In addition to its aerodynamic performance and optimized ventilation, the Procen Air helmet features a new visor that ensures maximum peripheral vision. It allows the cyclist to see better and react faster to different race scenarios, as well as to jostling that can occur within the peloton.

The new magnetic attachment system gives the cyclist the simple option to use the visor or remove it with one hand, ensuring optimal vision at all times. The Clarity visor can be attached with one hand to magnets placed at the rear of the helmet until it is needed again, all without touching the lens. The magnetic « garage » at the rear is designed so that the visor does not interfere with the cyclist, even in an aerodynamic tilted position.

Optimal Hearing

Within the peloton, hearing is often what alerts the cyclist first. Their spatial perception depends on their ability to discern sounds, especially when other cyclists approach from behind, outside their field of vision. To this end, the area where the helmet covers the ears is perfected to ensure both optimal hearing and aerodynamic performance.

Minimized turbulence around the ear and the semi-open design allow most cyclists to hear better. Furthermore, comfort and fit are essential for maintaining concentration. The Procen Air’s 360° adjustment system allows each cyclist to achieve a secure fit, ensuring optimal position and protection.

Aerodynamic Performance

It is clear that the Procen Air promotes speed, as many EF Pro Cycling riders have already demonstrated: Kristen Faulkner won the Omloop van het Hageland after a 50 km solo breakaway, while Lachlan Morton won Unbound and completed a record-breaking lap of Australia.

Many of these results have consolidated the data collected in wind tunnels and during road tests by POC and the EF Pro Cycling team. Tested against the Ventral helmet, known for its speed, the Procen Air demonstrates a significant performance gain, ranging from 5 watts at low speed, up to 18 watts at high speed (between 30 and 60 km/h). In total, the Procen Air helmet was used in 15 of the 41 victories achieved during the 2024 season by the EF Pro Cycling team.

Procen Air – Product Details

Certifications: EN 1078/CPSC/AS/NZS 2063

Sizes: S/50-56cm, M/54-59cm, L/56-61cm

Color: EF Pink

Weight: 350 g (Medium EN1078)

Price: €420.00

Availability: the limited edition is available immediately on poc.com.

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