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Lapierre, at the peak of its art! Already acclaimed by the international press during the launch of the new Xelius DRS in early October 2024 and numerous tests already published, the Xelius DRS 9.0 has been awarded the prestigious Design & Innovation Award 2025 in the road bike category.
Source: Press Release
The juries said they were impressed by all aspects of the bike. They highlighted both the frame’s stiffness and its versatility. The 3D Tubular concept, a true Lapierre signature, « provides comfort without compromising performance » according to the jury members. Beyond its dynamic qualities, the geometry and handling of the bike, which offers superb control on fast descents and technical turns, were also highlighted. Finally, the jury members equally appreciated the equipment, particularly the dynamism of the DT Swiss ERC 1400 wheels and their differentiated rim depth of 35 mm at the front and 45 mm at the rear.
The Xelius DRS is the first Lapierre road bike to receive a Design & Innovation Award in the road bike category.
Spicy CF Team, also in the spotlight
The new Spicy, launched in 2024, also receives the Design & Innovation Award in the Enduro MTB category. The jury emphasizes that the Spicy CF sets a new standard thanks to its atypical design and its unique 2-in-1 MTB concept, which combines a High Pivot or Low Pivot suspension MTB in full 29’’ or Mullet version.
This award for the Spicy CF Team honors all of Lapierre’s expertise in Enduro MTB, as well as the inventiveness and creativity of Lapierre engineers. Beyond the unique and innovative concept, the jurors appreciated its orientation and agility for Downhill, but also its excellent climbing capabilities in Enduro. A true modern enduro bike, equally suitable for Bike Parks, downhill tracks, or enduro trails.
The Design&Innovation Award was created in 2017 and has as its media partner the magazines of 41 Publishing in Germany (Gran Fondo, E-Mountain Bike magazine, Enduro Mountain Bike Magazine, DownTown). Since the creation of these Awards, Lapierre has received its 5th and 6th D&IA titles.
Lapierre’s first Award was for the OV AM 900+ (GLP I) in 2017, followed by the Prorace CF in 2018, then the OV GLP II in 2021, and the OV GLP III in 2024. It is also the first year that Lapierre has won two titles in two different categories. This rewards the audacity, innovation, and expertise of the French brand.
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