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Alé once again reaffirms its commitment to supporting women’s cycling by signing a partnership with one of the most prestigious women’s teams on the World Tour circuit, Fenix-Deceuninck.
Source: Press Release
The team features some of the best riders, including Puck Pieterse, who won the U23 and Elite XCO MTB World Champion titles in 2024, former Cyclocross World and European Champion Ceylin del Carmen Alvarado, current Italian Cyclocross Champion Sara Casasola (who won the title with Alé’s partner team Crelan-Corendon), and Yara Kastelijn, European Cyclocross Champion in 2019.
Alé has designed three new jerseys for the team, which will be worn by the athletes in upcoming competitions: the blue jersey, the official team kit, whose design reflects the team’s history and classic ultramarine blue and white colors; the green “Comodoro” jersey, inspired by one of Fenix’s iconic interior design shades; and the new red “Namibia” jersey, inspired by the striking colors of this magnificent African region.
“For Alé, women’s cycling has always been of paramount importance,” said Alessia Piccolo, CEO of APG, the company behind Alé. “We were the first to bring an Italian women’s team to the World Tour, and today, this partnership is an important step in a journey that began a long time ago. We are particularly honored to equip athletes who are making history in cyclocross and beyond: their victories are a source of inspiration, and their feedback will be invaluable to us as we continue to provide cyclists who trust Alé with products of excellence.”
Team Manager Philip Roodhooft said: “We are proud to welcome a company like Alé, which possesses years of knowledge, experience, and certainly passion. We got to know each other through the collaboration on the cyclocross project around Ryan Kamp, and it quickly became clear that there was a solid foundation to develop the partnership. Our main partner Fenix is known as ‘a brand of colors,’ and with Alé, we have found a partner who helps us bring this vision to the peloton, as demonstrated by the three jerseys for 2025. Furthermore, Alé guarantees high-quality and innovative clothing, a must in modern cycling.”
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