Share the post "New Canyon/SRAM Zondacrypto jersey revealed with a new design"
Known for lighting up races with their style and spirit, CANYON/SRAM Zondacrypto will also illuminate the peloton in 2025 with their new design.
Source: press release
An extraordinary jersey for extraordinary performances
2024 was Canyon/SRAM’s best season, with Kasia Niewiadoma embodying the team’s racing spirit by winning both La Flèche Wallonne and the Tour de France Femmes avec Zwift.
Each year’s design takes its name from its designer’s inspiration. This year is no different. From the hand of designer Mckenzie Sampson comes her “Infinitum” concept.
The 2025 design features a nebulous wave of coral, pink, red, turquoise, and purple, creating a gradient as a base layer. Graphic elements and new textures are layered to create a pattern evoking energy on the jersey and the top of the bib shorts.
“I’m somewhat obsessed with the ebb and flow that comes from racing. The constant dynamics and stimuli make racing a true assault on our senses. It’s this feeling I wanted to communicate through the 2025 design. The colors and graphics model the dynamic physical and emotional states of racing and visualize how we conserve and use energy,” said Sampson.
In addition to a central Canyon logo, the apparel collection also features the logos of new main partner Zondacrypto, as well as SRAM, which supplies the team’s high-end RED eTap AXS drivetrains and brakes, and Zwift, whose annual Zwift Academy competition gives riders the chance to win a contract with Canyon/SRAM Zondacrypto.
The Canyon/SRAM Zondacrypto Generation team, composed of talented and promising racers, will also be dressed in the same dynamic kit. The team consists of African Continental Road Race Champion Ese Lovina Ukpeseraye (NIG), three-time Rwandan Road Race and TT Champion Diane Ingabire (RWA), as well as Selam Amha Gerefiel (ETH), Jule Märkl (GER), Awen Roberts (GBR), and Maddie Le Roux (RSA), plus new recruits Joelle Messemer (GER), Florence Nakagwa (UGA), and with a spot for the 2024 edition. The Zwift Academy winner will be announced in early February 2025.
Beth Duryea of Canyon/SRAM Zondacrypto: “Our visual identity is a big part of what we stand for as a team. We have a habit of being disruptive, diverse, lively, and eye-catching – just like our kit. This style has earned us many fans. I’m always incredibly honored when I see fans also wearing the kit.”
A strong lineage
From the Interstellar theme of 2021 to Astral Burn of 2022 and Harmonic Riff of 2024, previous seasons’ kits have seen Canyon/SRAM set a design benchmark that few can compare to.
Where to find it
Everyone who wants to represent the team can wear the collection themselves.
The high-quality kit is available in men’s and women’s styles, exclusively on canyon.com or the Canyon app from mid-January 2025. From there, you can order items like the short-sleeve aero jersey and bib shorts. Complete the collection with all complementary accessories like the headband, neck gaiter, race cap, and aerodynamic race gloves.
Share the post "New Canyon/SRAM Zondacrypto jersey revealed with a new design"
