G-Heat Unveils Its Latest Winter Innovations

The French brand, created in 2017 and known for its heated and cooling technological apparel, unveils its Winter 2023/2024 collection. G-Heat once again pushes the boundaries of innovation to offer an unparalleled experience in comfort and ergonomics with a range of new products combining style, warmth, and technology to meet the needs of outdoor athletes and dynamic urban dwellers by protecting them from the cold.

Source: press release

Outdoor sports activities, work, blood circulation disorders… the body can quickly reach its limits and traditional technical clothing can become ineffective. G-Heat boosts performance to make everyday moments, as well as great adventures, more comfortable and manageable. The brand supports Cyril Blanchard, record holder of the Enduroman and finisher of numerous extreme races (Marathon des Sables, UTMB, Summum), whether in cold or hot conditions.

The concept is simple and economical: carbon fiber heating filaments, a control button, rechargeable batteries (up to 8 hours of autonomy), machine-washable products, and a recharging cost estimated at less than one cent. Everyone can thus practice their activity while staying in their cocoon without having to layer up.

New products to face the elements with style and elegance

Since 2017, the brand has met a wide range of needs, whether for professional use, urban comfort, or activities such as winter sports, motorcycling, cycling, hunting & fishing, horse riding, hiking, or golf.

G-Heat renews its winter best-sellers by completing the range with eight new heated products featuring affordable technology, with prices ranging from €99 to €189 including tax… enough to please for the holidays.

Gift ideas: Long-sleeved T-shirt, vest, hooded sweaters (grey zipped/black), down jacket (with/without sleeves), and city gloves (men/women). – New products available for sale on g-heat.com.

Guillaume Salin & Edouard Castaignet, co-founders: “Our passion for innovation is reflected in every product we create to offer an elegant and practical solution. We are proud to present these new useful, high-performance, and comfortable pieces so that everyone can express their best this winter, in the best possible conditions.”

About G-Heat: created in November 2017 by Guillaume Salin and Edouard Castaignet, G-Heat is a French brand that develops technological, heated, and cooling apparel providing incredible sensations of well-being. The brand designs “super-garments” useful for everyday life to protect and compensate for the limitations of the human body. Gloves, jackets, socks, insoles, and other accessories, G-Heat clothing maintains the body at a comfortable temperature during outdoor activities, at work, and at home. With 100,000 pieces sold in 2022 and 1000 points of sale, the brand is the French N°1 in its segment and collaborates with the Lille University Hospital to advance research on Raynaud’s syndrome.