ALÉ presents the first collection dedicated to Sonny Colbrelli

Presented as a preview at the Italian Bike Festival 2023 in Misano (Italy), the first collection dedicated to Sonny Colbrelli could only come from Alé. The jersey and bib shorts combine graphics, technicality and functionality, and refer to the career of this famous champion, still so loved by Italian cyclists.

On the occasion of the Italian Bike Festival in Misano (September 15-18, 2023), Alé is launching the collection dedicated to one of the most appreciated champions of Italian cycling: Sonny Colbrelli. During his ten years of professional cycling, he was European champion, Italian champion and won the most difficult of the Northern Classics: Paris-Roubaix.

Designed from the garments of the Alé PR-R line, dedicated to professional cycling, the collection offers an outfit composed of a short-sleeved jersey and bib shorts.

The jersey, suitable for a temperature range of 18° to 32° C, features a very elegant graphic design, based on grey and black tones. The famous logo with the cobra, Colbrelli’s nickname, stands out on the right. On the back, a long stripe starting from the neck and ending at the bottom of the jersey recalls Sonny’s greatest victories. The jersey is made from 4 different fabrics strategically positioned to achieve the right balance between comfort and performance.

The bib shorts are a multi-panel summer garment, offering adequate muscle support.

Alessia Piccolo – CEO of APG, the company to which Alé belongs – commented: “When a champion like Sonny Colbrelli chooses you to launch his own clothing line, it’s a pleasure and a lot, a lot of pride. We put the best of our textile technology at his disposal, to create an outfit worthy of his achievements.”

Here is Sonny Colbrelli’s comment: “I raced with Alé clothing for a good part of my career. When I was at Bahrain Victorious, I was able to see the quality of their fabrics, the excellent fit and the technology behind their garments. By wearing Alé, I won my biggest victories, so choosing Alé for my first capsule collection was a natural choice!”

From September 16, 2023, the Sonny Colbrelli capsule collection is available for purchase online at www.alecycling.com. Then, the line will reach the best bike shops across Europe.
The recommended retail price for the jersey is €99.90 and the bib shorts are €119.90.

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