Le Vélo Mad, official e-bike of the 2022 Tour de France

Since its conception, the Rouen-based company has wanted to make things evolve. That’s why it offers an eco-responsible bicycle.

The bike batteries are reconditioned by Doctibike, the French leader in battery repair and reconditioning. While electric-assist bicycles pollute less than cars, the ecological impact of their manufacturing is not neutral. Reconditioning helps limit this impact by ensuring greater durability for the bikes. From an economic point of view, reconditioning also allows for a 10% to 30% saving compared to buying a new battery of the same capacity!

As for the bike paint, it is also eco-responsible. Le Vélo Mad uses French powder paint that contains no solvents. This avoids evaporation problems. In addition, any oversprayed powder can be recovered, preventing it from escaping into the atmosphere and helping to reduce air pollution. Thanks to the absence of solvents, the powder reduces the risk of fire and offers a very important health advantage.

Le Vélo Mad is committed to a responsible distribution model by favoring short circuits. Direct sales allow the e-bike to be delivered directly from the factory to the customer without intermediaries. For even more convenience, the Rouen-based company offers a repair service with personalized assistance at home or at work. This choice of short circuit allows them to offer an e-bike at an attractive price.