New colors for the Pinarello Dogma F

Pinarello’s latest Dogma F is now available with three additional color options. The Italian brand’s flagship model was launched in June 2021, and allowed Ineos – Grenadiers team riders to compete in the Tour de France and the Vuelta, and to win the Olympic title in Tokyo with Ecuadorian Richard Carapaz.

Initially available in limited quantities and with only three colorways, the Dogma F is now offered with six different color options, in addition to the MyWay customization service. This will be possible thanks to the launch of a brand new website, with an improved customer experience and numerous options to create a truly unique custom paint job.

To launch the new colors, Pinarello organized a photoshoot at the Boè Alpine Lounge, in the heart of the Dolomites in Alta Badia, Italy, amidst the roads where the iconic Maratona dles Dolomites takes place every summer. It’s a magnificent location that perfectly suits the breathtaking look of the new bikes.

The Dogma F is still available for both braking types: disc and rim-brake.