PROS – Alé Cycling joins World Tour Team BikeExchange from 2022

Alé signs a two-year partnership with one of the most successful and longest-running teams on the World Tour circuit: Team BikeExchange. For the team led by Brent Copeland, Alé provides its extensive textile expertise and its Research & Development laboratory, which has dressed the greatest cycling champions for years.

Source: Press Release

The Australian team, led by Brent Copeland, celebrated its 10th year in the World Tour’s global top tier in 2021. GreenEDGE Cycling, the structure that coordinates Team BikeExchange, has 430 victories to its credit and athletes like Michael Matthews and Simon Yates in the men’s team and Amanda Spratt in the women’s team.

The Alé brand will join the Australian team starting January 1, 2022, bringing its expertise in textiles and its Research & Development laboratory, which has dressed the greatest cycling
champions over the years. The garments will be made from the PR.R and PR.S lines, with fabrics and cuts specially designed by Alé to help Team BikeExchange cyclists achieve their
performance goals.

Alessia Piccolo – CEO of APG (the company that owns Alé): “It is with great pleasure that we announce this partnership with Team BikeExchange. We will dress the team with our unique design, providing them with the best textile engineering in cycling apparel. Our Style Department is already working on the graphics, which will be impactful as always. While waiting to discover the new jersey and the new team composition for 2022, I wish the entire team the best for their preparation, and I look forward to starting to collaborate and win together.“

Brent Copeland – General Manager of Team BikeExchange: “We are very happy to start this new partnership with Alé, a brand that invests heavily in our sport, both in terms of marketing and research and development and regarding superior quality products. These two aspects are very important to us because they can support us in the growth of our team both in terms of international visibility and for the performance of our athletes. We are only at the beginning, but we plan to continue to grow together for many seasons.“