Share the post "PROS – Team Cofidis Partners with Van Rysel (Decathlon) for the 2022-2023 Seasons"
The UCI World Tour Cofidis team announces a new partnership with the Van Rysel brand, which belongs to the Decathlon group. As a new textile and sportswear partner, Van Rysel will enable the team to reach a new level in terms of technicality, innovation, and performance.
Source: Press Release
The riders and staff will be closely associated with the designer to develop the most innovative outfits and contribute to their future victories. Attached to its northern roots, the team is particularly enthusiastic about this new partnership, which also promotes ‘made in France’ since all jerseys and bib shorts will be produced and assembled in France.
Nicolas PIERRON, Van Rysel Leader: “Cofidis was a priority for Van Rysel”
“The Van Rysel project was launched with the objective of developing in the road bike and performance market. We had a strong desire to return to the UCI World Tour, as we did a few years ago when we had partnerships with Cofidis, AG2R, and FDJ. This helps us to take a definite step forward in the design of our products. The northern team is a structure we know well – our two headquarters are only a few kilometers apart – which can only be an asset in the co-design approach we are starting with Cofidis.
The fact of relying on the expertise of professional riders will be very valuable in helping to develop and improve our products. It is therefore not a sponsorship contract but a technical partnership logic. We want to commit for the long term and invest to enable us to reach the highest level together, by offering them quality products, products that will also be available to our customers.”
Cédric VASSEUR, General Manager of the Cofidis team:
“We are very happy with this new partnership with Van Rysel. All the riders and staff are ready to mobilize alongside the brand with a focus on performance. Van Rysel aims to be a major player in its market. This collaboration makes even more sense as we are two French companies, from the same region, the Hauts de France, and we share this desire to make our colors shine worldwide.
This geographical proximity is one of the major assets of this new partnership and will contribute to the rapprochement between our two entities. Van Rysel has a strong capacity to develop and design the best products to enable us to shine in the most prestigious competitions on the calendar. It is therefore a winning partnership on all fronts that will contribute to the expansion and future successes of the Cofidis team.”
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