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A loyal partner of sport for nearly a century, Coca-Cola announced today its partnership with the Deauville International Triathlon, whose next edition will take place from June 21 to 23, 2019. As the main partner of the event, Coca-Cola will be present during the 3 days of competition with all of its brands.
“The Deauville International Triathlon is much more than just a sporting event. It’s an adventure to share and a true vector of cohesion. We are very happy to associate ourselves with the #1 triathlon in France, with whom we share the values of sharing, inclusion, and self-transcendence,” explained Richard Dacoury, former basketball player and now sports and communication consultant for Coca-Cola France.
Inaugurated in 2012 with 850 participants, the Deauville International Triathlon has become, in just 7 editions, the #1 French triathlon in 2018 with nearly 6,000 participants.
Information: https://triathlondeauville.com
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